Barcelona have made a €55m bid for Gonzalo Higuain, but Napoli are holding out for €70m.
Lionel Messi reportedly requested that the striker join him at Camp Nou next season, despite the fact that Pipita has only spent one season in Naples.
Barca’s offer would turn over a tidy profit on the €40m fee that Aurelio De Laurentiis shelled out for the Argentine last summer.
But De Laurentiis, a former film director, has seen the lights and is now trying to double that profit margin for his striker, who netted 40% of Napoli’s Champions League goals last season.
This is probably why the azzurri board is trying to lure him back with an improved contract that would see him earn €5.5m per year, according to the Gazzetta Dello Sport.
If the Catalan club can coax the player to join them, that will be the second year running that they have lost their top scorer to a European giant, and the second time they have cashed in handsomely: Edinson Cavani last year went to PSG for a ground-shattering €65m.
But refusing any advances might signal to clubs worldwide that Napoli is seeking to become a true European powerhouse, rather than a feeder club to the current moneyspinners.